While the formal implementation of social networks and Web 2.0 tools within corporate intranets is still in the early adopter phase, new research shows that an increasing number of organizations are informally experimenting with and benefiting from the use of these tools for business purposes.
The study, conducted by Human Capital Institute (HCI) along with an integrated talent management software provider, Cornerstone On Demand, revealed that more than half of the companies surveyed use communities of practice/groups and chat/instant messaging (IM), with other popular applications including corporate social networks (49 percent) and blogs and/or wikis (39 percent).
Corporate social networks and Web 2.0 tools can have profound implications around the talent lifecycle, employee productivity and engagement, and channel effectiveness, as well as brand and product awareness, which affects the bottom line.
According to HCI research, there is a heightened awareness among HR and talent management professionals regarding the benefits of these collaboration and knowledge-sharing technologies for acquiring, onboarding, managing, developing and motivating employees.
This includes allowing for better informal training by using communities of practice (29 percent) and threaded discussion boards (29 percent), improvedcommunications via communities of practice (42 percent), and faster knowledgetransfer via wikis and blogs (26 percent).
Respondents also believe that implementing these tools will allow them to access and retain corporate memory and tacit information that could provide significant organizational benefits.
I thank Wikination.ca for bringing this to my attention.
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